The Authentic Blogger Part 2 {Your Favorite Bloggers Share}

Blogging, for many of us started off as a journal. It started off as a way to share stories about our kids and our lives. Since then, as we delved into the social media world, began to build relationships, and even business ventures – our blogs have evolved. I wrote about this last week when I talked about The Authentic Blogger . Then I decided a second part was in order and I hit up some of my favorite bloggers to get their take on what makes for an authentic blogger. Here are their thoughts.

An authentic blogger is…

An authentic blogger is someone who stays true to themselves no matter how many free boxes of pasta she has shoved at her.  Kidding.  My blog is my voice.  If I blog about pasta then it needs to be the best dang pasta I’ve ever had.  People need to know they can trust what you say, whether that’s online on your blog or in real life, it doesn’t matter.  When you attach your name to a product on your blog you’re telling the entire world (even if it is only the 30 people who read your blog) that it’s something you’d be willing to stand behind, so I like to give that out sparingly.  Plus, I may not have a large following of readers, but I do have a lot of trust with my readers and that’s because they know that if Dumb Mom says something is awesome, then it really, truly, totally it is going to be awesome.  Besides, products get way more out of your endorsement than you do, so make them earn it.  And make them appreciate it.  By only writing about things you really care about.

~ Amanda, Parenting by Dummies

I think an authentic blogger shares herself through her writing- sometimes the topic is one she feels passionate about (ya know, like me and family organization), and sometimes it is just funny musings (like the stuff I get to share as part of Listable Life!). To be authentic is to share the “real you.

~ Sharon, Mom of 6

“Someone who stays true to themselves: Own your content. Be confident inyourself and what you publish. Know who you are and what you and your blogrepresents. Set your own ground rules and live by them and don’t ever,EVER compromise your integrity as a person, writer or blogger just for thesake of a post or potential opportunity. Maintaining your readers’ trust is everything, so continue to define your own space and blog about the things that you are passionate about. Stay true to who you are throughout this process and this will easily translate to your readers.”

~ Heather, Theta Mom 

I think an Authentic Blogger is one that isn’t afraid to share both the good AND the bad that they go through. I don’t like to read something by a Debbie Downer all the time, but just knowing that I’m not the only one experiencing something is what keeps me returning to blogs over and over again.

~ Courtney, CourtneyKirkland.net

Gigi, from Kludgy Mom, Have Wine, Will Drink and the SITS Girls Team has some fantastic points on authenticity as a blogger. She points out that it means something different to each blogger and that there isn’t one single definition of authenticity – which I love.

An authentic blogger is a person who understands what makes herself truly unique, and conducts the business of her blogging in keeping with that uniqueness. Authentic does not mean you have to spill your guts on your blog and share intimate details of your life. It does not mean that you cannot work with brands and do sponsored posts. For me,it means that you blog as your true essence. When people meet an authentic blogger in person, they are the same person whose words you read.

Personally, I think the term “authentic” is really overused in blogging as a way to backhandedly single out people who have been judged by some ambiguous standard to be “inauthentic.” There is no one definition of authenticity that applies to every blogger. Some blogs are authentically heartfelt, some are authentically heartbreaking; some are authentically snarky and some are authentically controversial. They’re all authentic, and all different.
~ Gigi, KludgyMom
An Authentic Blogger is….

 

…someone who stays true to their voice, their blogging goals and their community even when enticed by monetization possibilities. There are ways to monetize your site without turning off your readers, but it’s a delicate balance. Choose opportunities that make sense for your audience and your post topics. Don’t suffocate your home page with ads. Also with regard to sponsored posts, be sure to let people know starting with the title that the post they are reading is sponsored or a giveaway. Readers will frequently become angry when they feel they’ve been “duped”.

 

…someone that stays true to who they are. This is a key in building a successful blog. Try to show your personality by writing like you are chatting with your best friend. Your readers will be able to connect with you on a personal level. I also think an authentic blogger is someone when you met them in person you think to yourself, “Wow she is EXACTLY how I pictured.” There is no one else like you, so be YOU!”

 

…someone who thinks twice about whom they endorse and why.  There is nothing wrong with monetizing ones blog, but I think that it needs to be done in a strategic and straight forward manner so that both the blogger and the audience don’t feel duped.  It’s really easy to start saying yes to little offers for fun little perks and cash and then wonder later on why the offer sounded appealing in the first place and why you ever bothered.  Remember that your blog is your space and that you can do with it what you WANT.  Note, not what someone else thinks would be great for their new campaign. YOUR focus is really great.   If a branded campaign works with your focus, then great!!!!  Just try to stick to what it is that you set out to do.  If giveaways or product reviews aren’t really on your goal list, then don’t get sucked into that vortex, even if you really could use that new mop!  {wink}

always honest and truthful with her readers. She discloses if she’s receiving money for a review or post. If she doesn’t like a product she’s reviewed, she tells her readers that. She is the person that is exactly the same on her blog as she is if you meet her in person.

~ Natalie, Mommy of a Monster & Twins

One final word on the authentic blogger from one  blogger who is the epitome of authentic (an happens to be releasing her first book on April 3rd, Confessions of a Scary Mommy) Jill Smokler from Scary Mommy had this to say…

An Authentic Blogger is…

…the only one I want to read.

 

What do you think makes for an authentic blogger? Have you stopped following a blogger for something you deemed as inauthentic? 


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23 thoughts on “The Authentic Blogger Part 2 {Your Favorite Bloggers Share}

  1. dumb mom

    Dude! Why is mine at the top?! Everyone after me sounds so much smarter. And awesomer. I shoulda been wedged in the middle or something, so as not to stand out as the Dumb Mom blogger so glaringly! Thanks for having me over!

    Reply
    1. liz

      Amanda, you made me snort my coffee!!

      I feel like I really need to meet you IRL sometime. You seem pretty damn authentic to me!!

      Reply
      1. Nicole
        Twitter: MTDLBlog
        Post author

        Amanda is fantastic. She is also very timely and was the first to respond to this email – so she ended up at the top…LOL. LOVE her IRL and you will too. :-)

        Reply
    2. Nicole
      Twitter: MTDLBlog
      Post author

      DUDE! You were very timely in your responding to my email, so you went into the queue first. Next time…procrastinate. ;-) You literally made me laugh out loud with this response!

      Reply
    1. Nicole
      Twitter: MTDLBlog
      Post author

      I agree with you on that one. I have discovered so many lovely bloggers though, I can’t keep up with my reading…sadly. So glad you popped by today Jessica!

      Reply
    1. Nicole
      Twitter: MTDLBlog
      Post author

      Thanks Alison, I thought it would make for an interesting post topic…now I’m looking at your recent post…I’m Crap…must click over now….

      Reply
  2. Lindsey

    I love this. I don’t want to read blogs that seem insincere, or that are constantly shilling products to the point where I doubt the writer has any actual perspective on it. I think authenticity comes from being willing to share the good and the ugly, the light and the dark. Of course I also think this is a fine line, because of course there are things in our lives that are personal and not for public consumption. But it’s a line I tread carefully every day, and I can tell when another blogger is likewise conscious of what is real and genuine vs. just trying to portray an image.

    Reply
    1. Nicole
      Twitter: MTDLBlog
      Post author

      Agreed! Sincerity is key and making a decision at the start of your blogging journey as to just how much you want to share is important because it will vary for each person. :-)

      Reply
  3. IASoupMama
    Twitter: IASoupMama

    An authentic blogger is a writer for whom you make time to read when you don’t have time to read. I always try to live up to that adage that says, “Dance like no one’s watching,” but I change it to “write like no one’s reading.” I know I’ve hit that mark a couple of times on my blog — which makes the 350 posts there totally worth it.

    Reply
    1. Nicole
      Twitter: MTDLBlog
      Post author

      “An authentic blogger is a writer for whom you make time to read when you don’t have time to read.” – I love this! I can only hope that I am that kind of blogger for some of my readers some of the time. Not all of our posts can be winners, but if there are a few, then it is definitely worth it.

      Reply
  4. Cindi

    Thank you so much for these posts and sharing others thoughts. As a struggling blogger (with few followers and little or unknown blogging reputation), I have to continually ask and remind myself why it is I am doing this? Or who am I doing if for? Is it for me? (Well, kind of. (LoL)) Is it to gain hundreds of followers? Or sponsors or free stuff? Nope. I am doing this in hopes my stories (posts) might help someone else grow in life and faith.

    Love your quote IASoupMama.

    Reply
    1. Nicole
      Twitter: MTDLBlog
      Post author

      It’s definitely hard at the beginning when you feel like no one is reading and to be honest, those times come even when you have a larger following. Just continue to write for the reasons that made you start blog in the first place and your audience will grow and stay with you throughout. Remember to interact with them on their blogs and other social media platforms too and they will come to yours in return and you’ll see the growth happen naturally.

      Reply
    2. IASoupMama
      Twitter: IASoupMama

      Thank you!

      I try not to think about the number of pageviews, though I find that the posts that attract the most readers are teh ones that reveal the most about me, the ones that are the scariest to write. Growth = going to that scary place and coming out stronger.

      Reply
  5. Courtney Kirkland
    Twitter: CourtneyKirklnd

    This is such a great list! I love what each and every blogger you shared had to say. Authentic has its own meaning for everyone, but I think in general it just means being true to YOU. Great post, Nicole! Thanks so much for the feature!

    Reply
  6. Nina
    Twitter: NinaBadzin

    Great post! I think voice is everything and I read most of the bloggers you mentioned. They cover some similar topics but all manage to have unique voices and takes on each issue.

    Reply

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